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Responsibilities

Ecommerce Marketing Campaign Execution

? Plan and execute full-funnel marketing plans across Tmall, JD, WeChat Mini Program, and emerging platforms.

? Localize global campaigns and adapt for digital commerce channels with strong commercial sensibility.

Paid Media & Traffic Performance Coordination

? Assist in paid media strategies to drive qualitative traffic and enhance conversion for sales delivery.

? Work closely with TP to track performance and optimize budget efficiency

Omnichannel Clienteling Activation Support

? Support the development of omnichannel clienteling programs and content strategy.

? Collaborate with retail, CRM and CS teams to co-create personalized digital customer journey for VIC and high-value customers.

Ecommerce Operation Assistance

? Assist the daily operations of ecommerce platforms, including content updates, promotions, product launches and campaign calendar management execution.

? Provide actionable recommendations to drive improvements in traffic, engagement, and sales.

Regular Reporting and Admin Support

? Collect performance data and assist in preparing weekly/monthly reports.

? Manage budget tracking and vendor invoicing support when needed.

Requirements/Target Profiles

? Bachelor degree; Minimum 3 years of ecommerce experience in fashion, beauty, or premium consumer brands.

? Solid understanding of China ecommerce ecosystem and platform operations (esp. Tmall, JD, WeChat).

? Experience in store operation is a must; with paid media planning, clienteling activations will be a strong plus.

? Strong project management and cross-functional collaboration skills.

? Fluent in Mandarin and English (written and spoken).